This poster represented the core design of the campaign. They were hung in our entrance lobby.
Poster as it was displayed in the main lobby.
Window clings for revolving doors
Window clings for revolving doors
Logo decal for elevator lobby. This was accompanied by smaller blue circles featuring weather icons, sprinkled throughout the building.
I have a love for low-poly art, and I was able to translate my vision of a playful landscape to a motion designer within our team. I was able to art direct this vision and collaborate with him so that it tied into the rest of the campaign. This low-poly scene was brought to life in a short animation he created for the on-air portion of her visit.
Low-poly abstract walkway I created, in signature "Weather Channel blue." This was printed to a concrete-like adhesive for the entire front walkway to emulate a red carpet, or in our case, blue.
Custom-made vinyl sign we created for Sophia on her big day. This sign was designed to look like our other studio signs.
Frosted glass clings leading into the newsroom
This is the low-poly animation that matched the window clings on the front glass of our building.
Designed the t-shirt for Sophia's day; handed out to all employees to wear for the day.
